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Pay Per Click Advertising
Pay per click (PPC) advertising allows advertisers to have their ads listed on the major search engines. These are the sponsored links you might see when you perform a search in a search engine. These ads usually appear at the top, bottom or right side of the search engine results page (SERP) and are identified as Paid Listings, Sponsored Links, Sponsored Listings, or Featured Listings. In short pay per click advertising (PPC) is a search engine marketing technique that requires you to pay a fee every time someone clicks to your website from an ad you have placed in a search engine's results.
Statistics show that 80% of online users begin any online purchase with search and this also includes general information seekers. Search pretty much determines decision making on the web. So it’s important that you include search engine marketing (SEM) in your marketing mix. Paid search is a guaranteed way to get visibility, getting you results that convert into sales or leads.
Our PPC package includes a whole range of services that cover the entire campaign management process from set up to reporting and tracking.
- PPC on Google Adwords, Yahoo Overture, MSN adCenter, Miva, Mirago, Enhance, Search123, Kanoodle etc.
- Keyword generation and optimization
- Bid management
- Landing page optimization
- Budget optimization
- Reporting
Outsourcing PPC management to a trusted source like the Connecturf - Google AdWords Qualified Company gives you:
- Higher ROI through effective keyword selection, copywriting and campaign execution
- Advanced Tracking and monitoring capabilities using our technologies
- Higher than average CTR with creative campaign creation
- Lower Cost Per Click Ratio
Contact us for Information about PPC Campaign Management
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